Borlabs Cookie Plugin in WordPress

October 22, 2021


Instructions for using the Borlabs Cookie Plugin in WordPress

With the entry into force of the GDPR and the announcement of the e-privacy regulation, some requirements regarding the use of cookies must be implemented. For WordPress users [1] it is possible to use plugins that support the user in implementing the requirements. One of these plugins is the “Borlabs Cookie”, which is presented in the following article.

In 2019, the European Court of Justice ruled that cookie opt-ins could be issued with a warning. Accordingly, the question of the use of a cookie banner does not arise, but of the implementation of such a banner. This is exactly where the “Borlabs Cookie” comes in. This is an opt-in solution that enables the control of first and third party cookies and the obtaining of consent from the website visitor via a cookie banner.

Setup of the Borlabs Cookie Plugin

A quick start guide can be found on the “Borlabs Cookie” dashboard. The check of the error-free function can be carried out at any time after the installation via the dashboard. The dashboard also gives the operator an overview by means of statistics of how often the website visitor has accepted or rejected the cookie settings.

In order to activate the cookie plug-in and to be able to make further settings, the general settings must be called up. Settings for “Cross Domain Cookies” can also be made on this page. This is particularly interesting when operating several websites. The cookie can be used to transfer the settings that are made via a certain path to other domains (if specified).

About the display and the form of the integration (HTML / JavaScript), as well as the possible blocking of cookies until the consent of the website visitor can be decided in the general settings for the cookie box. The data protection information and the imprint, which should be displayed in the banner, must also be stored here. In addition to the settings, which the presentation, the layout, the

Animation or the logo, the display of buttons and texts can be set via this menu. In addition, at the bottom there is the possibility to make the settings using CSS.

All cookies used for a website are grouped. The “Borlabs Cookie” is classified by default in the groups of essentials, external media, marketing and statistics. These groups also include, for example, Google Analytics, Google AdSense and Facebook Pixel. The individual cookie groups can be edited and activated and deactivated. By classifying the cookies in groups, the user has the option of accepting or rejecting a group of cookies in full. A further cookie can be added to each group using the “Add new” button. After a service has been selected, all information for the cookie must be stored. The “Borlabs Cookie” plug-in automatically stores the most important information, which can then be adopted. In order to be able to control the cookie via the “Borlabs Cookie” plug-in, the tracking ID, pixel ID or URL must be specified individually for each cookie. Additional lines of code are available for additional HTML or JavaScript.

Setting options for the content and script blocker

The blocking of iFrames, which are embedded in videos, for example, can be done using content blocker. The block message can be individually adapted to the website. However, some content is blocked by default by the “Borlabs Cookie” plug-in. This includes Google Maps, Facebook, YouTube, Instagram, Twitter, Vimeo and OpenStreetMap. However, these can be adjusted and new ones added at any time. The changes to the name and the URLs for the data protection information and the host can be made in the respective settings. Furthermore, a shortcut can be found under this point, through which only certain contents of a provider can be blocked. The respective API key can be made under the point additional settings. A Host Allow list can be created in the general settings of the content blocker. The content blocker is then not active for the hosts specified in the list. The representation of the blocker can also be adjusted here.

A script blocker is integrated in the “Borlabs Cookie” plug-in. This enables individual JavaScripts to be blocked and executed. This is advantageous when using third-party cookies, which require consent. This means that the plugins / scripts are only activated after you have given your consent

The “Borlabs Cookie” plugin also has an import and export function. This allows various settings, for example for the content blocker, to be imported or exported. To import a setting, it must be copied from the export box and pasted into the import box of another WordPress installation.

Advantages of the “Borlabs Cookie” plugin

By using the “Borlabs Cookie” plug-in, shortcodes can be inserted into the data protection information on the website. Through this, the website visitor can see which cookies have been accepted. These are shown in a cookie list. There is also a button with which the consent for certain cookie groups can be revoked.

The “Borlabs Cookie” plug-in has a number of other beneficial functions. By purchasing the license for the plug-in, a fully functional beta version of the TCF of IAB Europe is made available for download. This is intended to create a GDPR-compliant solution for digital advertising. The accessibility enables people with a visual impairment to control the cookie box via the keyboard. In addition to the prioritization mode, which preferentially executes opt-ins, the plug-in can be used in several languages. However, the integration of a plugin such as WPML or Polylang is recommended for the implementation of multilingualism. The Google Tag Manager can also be used with the Borlabs Cookie “plug-in” without any problems.

Acquisition of the plugin

The “Borlabs Cookie” is offered in a license model. The current license information can be called up at any time in the license settings. The domain for which the plugin is used can be changed under this menu item. In addition, the plug-in can be tested in a test environment before purchasing a license.

Alternative plugins to implement the GDPR

There are alternatives for the “Borlabs Cookie” plugin. On the one hand the WP DSGVO Tools plugin. The plugin is also a consent tool with the advantage of an integrated data protection and imprint generator. The scope of the functions only differs in a few points. On the other hand, Pixelmate. As one of the first plugins to implement the GDPR for WordPress, the function was limited to Facebook Pixel and Google Analytics. In the meantime, the range of functions has been expanded to include other integrations such as YouTube and Instagram. Similar to the “Borlabs Cookie” plug-in, Pixelmate has a script blocker.